The NBA announced a huge agreement to sell the rights to broadcast its matches for 11 years for 76 billion US dollars. This huge money will be divided between three companies:
- ESPN: It will pay $2.6 billion annually.
- NBC: It will pay $2.5 billion annually.
Amazon: will pay $1.8 billion annually.
This agreement will result in:
- The end of the Inside the NBA program on the TNT network: Next season will be the last season in which the network broadcasts league matches.
- Big changes in how NBA fans watch games: With Amazon entering as a major broadcast partner, it is expected that more matches will be available via online streaming services.
This agreement is considered a milestone in the history of the NBA, and shows the great popularity of basketball throughout the world.